The trend for staycations is continuing according to new research by hotel chain Travelodge, with 65% of those surveyed said they were taking their summer holiday in the UK compared to 41% in 2012 and 35% in 2011.
The survey of 3,000 British adults is the company’s fifth annual poll and, surprisingly, sees city breaks more popular than the traditional seaside holiday.
Although the past two years have not been the best for summer sunshine, its thought that tight household budgets have prompted more people to stay in the UK this year rather than venture abroad. The rise in numbers of people staying at home this year is expected to give the UK tourism industry £12billion boost.
The great thing about taking a holiday in the UK is because you don’t have to fly anywhere, you can divide your annual holiday into as many breaks as you like. In fact, 15% of those questioned are taking a two-week break in Britain, while 33% are dividing their holiday into three short breaks, so they can visit more than one location.
So, if more than two thirds of people are staying in the UK, what sort of breaks are they choosing and where are the most popular destinations?
According to Travelodge, the top types of staycation this year are:
- City Break (31%)
- Rural / Countryside break (27%)
- Seaside (22%)
- Visiting family (18%)
- Visiting an historic site (15%)
The top 10 destinations for staycations this year are:
- Lake District
- Cornwall – last year’s top destination
- Scottish Highlands
- North Wales
What about you? Where are you holidaying this year? Let us know your holiday choices in the comments below.